The European Pizza & Pasta Show

The European

Pizza & Pasta Show 2021

EPPS 2021 is an industry-specific B2B event aimed at sellers and buyers in the European Pizza and Pasta Industries.

The show provides a much-needed opportunity for this £4 billion UK industry to get together with opportunities for renewing contacts and networking.

Buyers and NPD teams from the UK and Europe’s largest retailers, wholesalers, pizzerias and Italian restaurants, bars, pubs, hotels, catering companies as well as over 3,000 family-run businesses visit the show.



Abel & Cole | Aldi | Alongi Catering | Amarone Restaurant |Amazon| Amore Ristorante e Pizzaria | ASDA | Ask Italian | Association of Convenience Stores | Atheneaum Club |Azure Wood Fired Pizza | Azzurri Group | Bakkavor Food Ltd | Basilico LLC | Bath Pizza Co | Bella Italia | Bellavita Shops | Bidfood UK | Big Slice Pizza | Booker Plc | Boston Pizza | Brick Pizza | Buxted Park Hotel | California Pizza Kitchen | CAMRA | Carluccio’s | Casual Dining Group |Cavendish Ships Stores | Chinese Association of Tower Hamlets | Chippy Pizza | Chozen Holdings Ltd | Cibo Deli & Kitchen | Commerzbank Frankfurt | Cosmo Properties Ltd | Costa Café | COOP | Costco Wholesale (UK) Ltd | Cotswold Farm Park Ltd | Cucina di Vincenzo | Dani’s Diner | Deli Kitchen Limited | Deli Solutions | Dodo Pizza Group | Domino’s Pizza | Douglas Pizza Co Ltd | Dr Oetker | Dram-A-Drinks Limited | Easy Café | EasyPizza | EAT Ltd | EKO Food | Ekon equipment | El Murrino| Elmwood Catering | Enoteca Rosso | Eximpco | Farmers Markets | Farmfoods| Field 2 Fork Catering | Figaro’s Pizza | Firezza Ltd | Five Firs | Fleur Delish | Franco Manca | Fuller’s Pubs | Fulton’s Foods| Go-Go Pizza | Great Western | Greggs | Griffith Foods | Custom Culinary | GWF Pizza Ltd | Hallmark | Harrods Food Hall | Heriot Watt University |Heron Foods (B&M) | Hilton Hotels & Resorts | Hilton London | Metropol | House of Commons (UK) | HSBC | Hungry House | Iceland Foods | Il Pirata Pizzata | Imperial College | IVY Collection | JD Weatherspoon Plc | John Dough Pizzas | John Lewis Partnership | KotiPizza | L & A Foods | L’Antica Pizzeria Da Michele | La Cochonnet | Le Meridian Hotel Group | LIDL | Little Italy | Little Ships Ltd | M&S Food | Marriott Hotels | Melia Hotels UK | Morrison’s | National Trust | NHS | NISA Retail Ltd | Nomads Bar Ltd | Novikov Italian Restaurants | Oakman Inns & Restaurants | Ocado | Olleco | Paesano Pizza | Papa John’s Pizza | Park Plaza Hotels | Partridges Shops | Pasta Evangelists | Pastability Ltd | Peeled Business Solutions | Pelican Public House | Pinewood Bar and Cafe | Pirandello Ltd | Pizza Corner | Pizza Per Te | Pizza Pilgrims | Pizza Pollo | Pizzaburger | Pizza Express | PizzaHut | Pizzanini | Pizzarte | Pizze & Delizie | Powell’s Catering | Prezzo | Propeller Pizzas | Proxy Dogs | PTFE Applied Coatings Ltd | Purezza | Puro Pizzeria | | Restaurants and Café | RICCI Group| RMB | Rossopomodoro | Royal Berkshire Hospital | Rolling Dough Ltd | Royal Park London Hotel | Sainsbury’s | Sarpino’s Pizzeria | SAS Developments | Sbarro | Select and Go Ltd | Selfridges | Sodexo | Sofra Restaurants | Spaghetti House | Stable Hearth Pizzeria & Enoteca | Strada | Street Food Curry | Sunshine Pizza | Superyacht Supplies Ltd | Tania’s Café | Telepizza | Terra | TESCO | The Bull Auberge | The Coffee Mill | The Cooperative Food | The Fat Pizza | The Helyar Arms | The Oysterfleet Hotel | The Pizza Company | The Pizza Garden | The Real Pizza Company | The Reef Stop | The Vegan Society’s Vegan Trademark | The Wedding Pizza Co | Tops Pizza | Trattoria Sorrentina | University of Edinburgh | University of Reading | Uno Chicago Grill | Vapiano | Veggie Vin | Veeno LTD | VIVAA Limited | Wagamama | Waitrose Ltd | West London Camra | Whole Foods Market | Whybrows Catering Co | Wildwood | Zia Luccia | You Knead Pizza | Zizzi Restaurants






With over 1000 brands on show and 3,600 specialised buyers, representing both retail and foodservice, EPPS is Europe’s only exclusive pizza and pasta industry event. Industry leaders like Jestic, Molino Caputo, Salvo1968, GI Metal, and many more will bring back the flavours of the best pizza and pasta dishes the world has ever known.



London’s Olympia National Hall will once again host The European Pizza and PastaShow Live on 18-19 October 2021. Organised in association with PAPA-Pizza, Pasta and Italian Food Association, UK and with the support of Visit Britain, the event is a leading B2B meeting of one of the largest segments of the UK F&B industry – Pizza, Pasta and Italian food.

Every year EPPS attracts over 3600 buyers and NPD teams from the UK and Europe, as well as the largest retailers, wholesalers, pizzerias, Italian restaurants, bars, pubs, hotels, catering companies and family-run businesses.






More than 600 chefs attended the 2019 show for exclusive master classes held by top chefs Tony Gemignani, Marco Fuso, Enzo Oliveri, Giuseppe Cutraro, Alessandro Condurro, Davide Civitiello, Antonio Sorrentino and many others.
This year EPPS2021 is traditionally hosting the European Pizza Championship and the International Pizza Acrobatics Show.



Apart from providing networking opportunities for the industry's key players, we have been focusing on developing an extensive Seminars Programme. We see it as a great opportunity for local UK and European professionals to promote their ideas, speak about their unique approach and experience, and could make a positive impact on the constantly evolving pizza and pasta markets.


Meet Our Chefs

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“We are very happy and proud about the result achieved during the European Pizza And Pasta Show. We really couldn’t have asked for more for our first event in London!!“

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“We’ve had the most fantastic three days seeing our existing customers and potential new customers, we’ve eaten the most amazing breads, focaccia, pinsa and pizza.“

Antimo Caputo
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“We are very happy and proud about the result achieved during the European Pizza And Pasta Show. We really couldn’t have asked for more for our first event in London!! “

Mike Eyre
Culinary Director JESTIC LTD
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"The first day was very beneficial and we received some really good leads. We have attended the show for the last three years and it has got busier every year"

tony genignani
pizza chef
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“…Thank you again for a great event..”

Alan Turpin
MD / Nelson Dishwashers
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"We have received some very positive leads over the last few days"

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We’ve had a great day at the European Pizza And Pasta Show in London! We’ve been making new friends, cooking up a seitan storm and Steve has even been sharing his expertise on a panel!

Enzo Santomouro
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"The organisation of the show is so good. We have eight appointments booked for the second day, so well worth attending."

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“Three intense days that brought together all the professionals of Italian gastronomy 🇮🇹 a big thank you to all the people met, beautiful exchanges of which will be born beautiful partnerships”

Simon Grubb
BDM / Pizza Si
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"This show is very worthwhile attending as it is a great, well organised event. It is good to meet other exhibitors at the show who are the top key players in the industry and tends to be more friendly than other shows. It is a great marketing and PR event for those in the Italian sector creating the opportunity to meet like-minded professionals"

Amy North
British baker
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“Deep pan, stuffed crust, on the sofa, in a restaurant, gluten-free, vegan, and even meat feast – there’s million ways to enjoy a pizza. With so much competition, the industry’s chefs and developers are always keen to find the next big thing. British Baker visited the European Pizza and Pasta Show to find out what’s hot in pizza…….. As the late Freddie Marcury once sang “I want it all, and I want it now”. That’s pretty much how Brits feel when it comes to pizza. Luckily, the industry is responding.” From the article - Revealed: trends shaking up the pizza market"

Andrew Emery
Pizza, Pasta and Italian Food Magazine
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"We have attended every year since the show started and are pleased to be back again. Every year the show goes from strength to strength and we have found attending beneficial."

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